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August 17 2005, 13:51 Agrarian Marketing Project

"Vegetable and fruits of Ukraine-2005" - is more than just an exhibition or conference!

This year the elite of the produce business in Eastern Europe will again convene in Kiev. The first initiative of "APK-Inform", jointly with the Agricultural Marketing Project (AMP), to bring together key NIS participants in the produce business by conducting, at the end of 2004, the First International Conference "Vegetables and Fruits of Ukraine: market of new opportunities" was such a success that the concept of the Conference will be much further developed this year.

First. The 2nd International Conference "Vegetables and Fruits of Ukraine - 2005" - is much more than just a conference because the Conference will be combined with a full-fledged international exhibition displayed in the country's main exhibit complex, The National Exposition Center of Ukraine. Second. The Conference program this year will not leave out any produce business operators - farmer, wholesaler, processor or supermarket - since professional remarks containing exclusive information on the most outstanding topics will be presented by the most reputable professionals of this industry. In every presentation emphasis will be put on the ample investment opportunities existing in the market. In addition, the folder conference participants receive will contain unique reference books for produce business operators including for example - market research data, valuable manuals on modern produce packaging practices and many other materials related to the production and marketing of fruits and vegetables.

Combining the Conference with the exhibition will create numerous opportunities for not only hearing about new technologies and trends in the produce industry but, also to visualize them at the exhibition with your own eyes. Also it will be possible to communicate with input supply companies promoting these technologies. It is significant that not only Ukrainian companies will participate at the Conference, but also companies, which have been successfully operating in the produce business, from other NIS countries, Central and Western Europe, the USA and more.

Undoubtedly, Ukraine should be proud because such an event will take place in this country for the first time. As of today no event similar to our "Vegetables and Fruits of Ukraine" is held in any other NIS country. Companies from Russia, Belarus, Moldova, Georgia and other NIS countries which took part in the first international conference were pleasantly surprised by its information content, level of organization, and professionalism. Therefore, this year the Conference program is more interesting and Conference organizers anticipate still larger numbers of participants from the various countries mentioned.

Last year many world renown companies actively participated in the Conference, such as: Agrimatco, Rijk Zwaan, METRO Cash & Carry, Petruzalek, Stepac, Nickerson-Zwaan, Syngenta, Nunhems, Bayer, etc., these firms joined such prominent Ukrainian companies as: ТМ "Veres", ТМ "Jaffa", Supermarket chains "Furchet", "Craft", "Arti" and many others. This year the organizers are looking forward to expanding this list.

Agricultural producers in Ukraine will enjoy free attendance to the exhibition and presentation event of a new monthly publication for produce business "AgroReview: vegetables and fruits". In addition, they will have the unique opportunity to subscribe to this publication for half price. This publication will start distribution in January, of 2006. It will be possible to subscribe at the conference at the end of the presentation.

Input supply companies of seed, plant protection means, fertilizers, packaging materials, agricultural machinery and other equipment for the produce business will be able to meet with a number of participants, which at the moment estimated at 100 of the most successful producers of fruits and vegetables from throughout Ukraine. Their participation will be supported by sponsors and AMP. In addition, wholesalers and processors will be able to establish important contacts with produce suppliers, machinery suppliers and buyers of their produce since the Conference program includes numerous formal meetings and discussions as well as provides an opportunity for informal communication.

A significant benefit can be gained at the Conference "Vegetables and fruits of Ukraine" by utilizing a variety of href=/eng/conferences/fv2005/fv2005adv.php>advertising opportunities offered by APK-inform for all produce market operators.

The Conference will have broad coverage in central and specialized mass media. Thus, the produce market will become more known to investors and, sponsors will receive more benefit than their competitors. All companies interested in advertising their products and services and, which have an interesting presentation to make, will have this opportunity on the last day of the Conference. These companies will also have an opportunity to invite their best clients to participate in the Conference.

On matters associated with participating in the Conference, sponsorship, information sponsorship, and advertisement placement, please contact Elena Cherednichenko at Marketing department, "APK-Inform", Tel. 8-0563-320795 or E-mail: [email protected].

Registration can also be done at AMP Web-site.

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